Infographic Proposal

Client: Yoobi

Products: School Supplies
Purpose: Marketing; provide a visual summary of the company’s mission
Problem: Currently lacking a concise, effective advertisement that can inform potential customers about the meaning behind Yoobi products

Infographic Layout:
The infographic would be divided into 4 parts: Quick Facts, What We Give, How We Give, and How You Can Help.

• Quick Facts:
• Yoobi Logo with Phrase meaning: “One for you one for me”
• $485 is the average amount of money a teacher pays (out of pocket) on essential school supplies.
•  99% of teachers spend their own money on essential classroom materials.
• In total, KG-12th grade teachers spend 1.6B a year on school supplies.
• What We Give:
• Yoobi Classroom pack

• Contains 425 core learning tools, for 30 students, completely free
• Provide Picture with details
• How We Give:
• Company works with partner: Kids in Need Foundation
• Donates, then KINF distributes
•  Provides supplies to younger kids who are in the greatest need for supplies and typically to schools in high poverty areas (Areas with large number of students who qualify for NSLP).
• Provide map visual presenting where Yoobi focuses supplies
• How You Can Help:
• Places to purchase Yoobi Products
• Target, Amazon, Retail. And Yoobi.com